The passion and commitment demonstrated by the business
owners, (Adrian, Lesedi and Hilton).
The business shall recruit skilled, competent and
experienced personnel further signifying its commitment towards
providing quality services to its highly valued prospective clientele
The charismatic and democratic style of leadership of the
business owners shall be a strength to the business
The strong thriving entrepreneurial spirit of the business
The current availability of state of the art computer
equipment to be used in the business
The lack of a comprehensive accounting system
The lack of a comprehensive management information system
The lack of funding to purchase additional IT equipment to
reach new markets.
The business may have to depend on external funding
order to expand or diversify
The lack of highly trained staff in key areas such as
finance and marketing
The lack of capacity to meet a wider market
The environment that the business will operate in provides
numerous opportunities in terms of financial and non financial support.
The business can access support from NYDA, SEDA, Khula, National
Empowerment fund as well as from schemes and agencies under the
Department of Trade and Industry
The interest rates are currently fairly low. This is
encouraging for businesses as the cost of borrowing is lower and more
people have a greater spending power
The possibility of serving the immense South African market
is an opportunity for the business.
The existence of government legislation in favour of
preferential procurement from black owned businesses.
The growing intensity of rivalry amongst IT service
The threat from direct and indirect competitors within the
region that the business intends to operate in
Threat of possible high inflation rates as a result of
increased electricity prices
There is a potential a further increase in petrol prices
thus implying a higher level of operating costs and lower profits