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Sample Business Plan

AfriNET IT Solutions | SWOT Analysis







TitleContentsExecutive SummaryIntroductionExternal Environment AnalysisIndustry AnalysisMarket AnalysisSWOT AnalysisMarketing PlanHuman Resource PlanTechnical and operational planMonitoring and Evaluation PlanRisks and IssuesFinancial PlanAction Plan


























AFRINET IT SOLUTIONS
Sample Business Plan


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Business plan outline
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2.4    SWOT ANALYSIS


2.4.1    STRENGTHS


  • The passion and commitment demonstrated by the business owners, (Adrian, Lesedi and Hilton).
  • The business shall recruit skilled, competent and experienced personnel further signifying its commitment towards providing quality services to its highly valued prospective clientele
  • The charismatic and democratic style of leadership of the business owners shall be a strength to the business
  • The strong thriving entrepreneurial spirit of the business owner
  • The current availability of state of the art computer equipment to be used in the business


2.4.2    WEAKNESSES


  • The lack of a comprehensive accounting system
  • The lack of a comprehensive management information system
  • The lack of funding to purchase additional IT equipment to reach new markets.
  • The business may have to depend on external funding providers in order to expand or diversify
  • The lack of highly trained staff in key areas such as finance and marketing
  • The lack of capacity to meet a wider market

2.4.3    OPPORTUNITIES


  • The environment that the business will operate in provides numerous opportunities in terms of financial and non financial support. The business can access support from NYDA, SEDA, Khula, National Empowerment fund as well as from schemes and agencies under the Department of Trade and Industry
  • The interest rates are currently fairly low. This is encouraging for businesses as the cost of borrowing is lower and more people have a greater spending power
  • The possibility of serving the immense South African market is an opportunity for the business.
  • The existence of government legislation in favour of preferential procurement from black owned businesses.

2.4.4    THREATS


  • The growing intensity of rivalry amongst IT service providers
  • The threat from direct and indirect competitors within the region that the business intends to operate in
  • Threat of possible high inflation rates as a result of increased electricity prices
  • There is a potential a further increase in petrol prices thus implying a higher level of operating costs and lower profits

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